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Purpose-driven Audience

A networking event featuring decision-makers in Salt Lake City

KUER Audience Snapshot

Intellectually curious people source KUER media to dig into ideas and inspiration for their decisions.

Across platforms, KUER engages  a total monthly multimedia audience of more than 365,000.

Source: Nielsen Audio PPM, Salt Lake City-Ogden-Provo Metro, October 2024-October 2025, M-Su 5a-12a, P18+; Google Analytics December 2024-November 2025; Mailchimp June-November 2025

Educated
29% more likely to be a college graduate

Influential
284% more likely to be influential based on public engagement and advocacy for causes

Affluent
70% more likely to earn a household income of $150-250K+

Cultural
53% more likely to attend live theater

Community Minded
35% more likely to donate to nonprofits

Source: Nielsen, Salt Lake City-Ogden-Provo Metro, Scarborough R2 2025, August 2024-June 2025, P18+; Influential is sourced from MRI-Simmons Doublebase Fall 2024, NPR News Listeners, Base: Total U.S. Adults, MRI defines an Influential as one who participates in three or more public activities that demonstrate uncommon engagement with their community

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Thought and opinion leaders rely on KUER to deliver fact-based journalism. Download a copy of the KUER Media Kit to learn more about our influential audience.

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